MSU Teams Up With Duckworth: True Montana-Made Bobcat Collection

If you need Bobcat gear to freshen up your game day look, the number one place to go is the Montana State University Bookstore. It’s always been the best stop for official Bobcat merchandise, but what really makes it shine is the lineup of high-quality brands with that Blue and Gold touch. Last time I stopped in, I spotted a few of my go-to favorites like Simms and Wrangler. But now they’ve taken things up another notch by adding one of my all-time favorite Montana brands. Duckworth.

If you’re not familiar with Duckworth, it’s a made-in-Montana wool company that’s as local as it gets. The Helle family, fourth-generation sheep ranchers out of Dillon, raise the Merino sheep that supply the wool. Every thread of Duckworth gear starts right here in Big Sky Country before it’s turned into premium performance wear. The quality is unmatched, and the few pieces I own have earned a permanent spot in my closet.

Now, Duckworth and Montana State have teamed up to create a brand-new line of Bobcat apparel available exclusively at the MSU Bookstore. The collection includes wool beanies, T-shirts, sweatshirts, and socks—all made with the same Montana-grown Merino wool known for being soft, breathable, and perfect for cold weather.

Duckworth’s president, Daniel Mouw, said it best: “Montana’s winters are cold, and the late-season football games are frigid — the perfect use for our Montana-grown wool product.”

It’s a collaboration that just makes sense. Two Montana-born brands coming together to celebrate community, quality, and a shared connection to the land. Whether you’re tailgating at Bobcat Stadium or just trying to survive another Bozeman winter, this lineup has you covered.